Tuesday, September 13, 2011

Pizza Hut launches 10-layer chunky new attraction

Pizza Hut has launched its new Chunky Loaded Pizza with the aim of giving pizza lovers out there a whole new dining experience.

Giving a new spin to the traditionally one-crust pizza, the Chunky Loaded offers 10 chunky layers of flavours giving customers bigger bites to share.

The unique 10-layer innovation is the first of its kind offered by Pizza Hut and is expected to appeal to the adventurous food hunter.

The Chunky Loaded pizza has a mix of ingredients including mozzarella cheese, tomatoes, yellow onions, fresh parsley, Napoli sauce, white sauce, crunchy crust, tortilla and your choice of juicy chicken sausage, salami chicken and chicken loaf or mouthwatering beef cabanassi and ground beef.

Fully loaded: Jamaludin (second from left) and Pizza Hut/ KFC Cambodia director of restaurant operations Wong Sooi Kheong showing the new Chunky Loaded Pizza with two Pizza Hut staff members.


Taking inspiration from the lasagna, the ingredients are stacked on top of each other, creating a 10-layer serving portion.

Pizzas are meals meant to be shared with friends and family.

“People look up to pizza for a fast and tasty treat, and we wanted to create a pizza that was not just another pizza — but something that that can be shared by many and not limited to only one or two people. As the saying goes ‘the more the merrier’,” said QSR Brands Bhd managing director Jamaludin Md Ali.

QSR Brands is the operator of Pizza Hut in Kuala Lumpur.

“We are confident that the generous portions of meats placed on the pizza would make it a delight for meat lovers,” he added.

With the tagline of “10 Chunky Layers, Bigger Bites to Share”, the Chunky Loaded Pizza offers Pizza Huts patrons the benefits of having more pizza to share with family members, friends and co-workers.

A regular Chunky Loaded pizza costs RM25.50 and a large one costs RM32.50, for dine-in, take-away and delivery.

For group dining, there are combo meal sets for two – offering a regular Chunky Loaded Pizza and for four – offering a large Chunky Loaded Pizza; both combo meals include soup of the day, Garlic Breadstix and soft drinks.

Chunky Loaded Pizza is now available at all Pizza Hut restaurants all over Malaysia until Oct 11.

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